B-School Connection Program
The Bloomberg Businessweek B-School Connection Program is a customized partnership that's purpose is to help business schools promote professional business thinking and behavior amongst their students. Through the program students are encouraged to be well read and to engage in, explore, and understand the impact of current business issues and events on a global scale. Ultimately, the goal is to foster an appreciation of reading and staying abreast of current events in order to engage in business continuously and pervasively- not just when an assignment demands it.
Through the program students and faculty are provided with a subscription to Bloomberg Businessweek magazine. In addition, each print subscription comes with a FREE digital subscription through the Bloomberg Businessweek app for Apple & Samsung devices. The B-School Connection program also includes access to the Education Resource Center, available only to members of this program. To log in the first time, register for an account with your account number located on the label of your magazine.
For help registering or logging in, please contact email@example.com
Resource Center Tools for Students
Weekly Reading Buckets: Students can find weekly articles and quiz questions by discipline, sector, region of the world, and competency. The competencies chosen are based on the outcomes that faculty, universities, accreditation agencies, and downstream employers want to see in successful graduates.
Career Strategies: A library of 45+ career strategies covering essential topics such as how to conduct a successful interview to networking like a pro!
Career Self-Assessment: a 15 minute self-assessment with accompanying custom report to help students identify strengths, challenges, priorities, motivators and drivers.
Career Secrets: Audio access to the New York Times best-seller, Secrets of the Young & Successful, written by YSN CEO, Jennifer Kushell.
Resource Center Tools for Faculty
Weekly Instructor’s Guides: Written “by professors, for professors”, weekly Instructor’s Guides incorporate article abstracts, quiz questions, and discussion questions to bring lessons to life. Instructors can find relevant content for their course anytime by discipline, sector, region of the world, or competency.
EDGE Guide: a competency-based tool providing active learning exercises and micro case studies designed to engage students in these competencies.
Integration Ideas: Shared by a community of instructors who have successfully integrated Bloomberg Businessweek content into their course, Integration Ideas are available by discipline and further broken down at the course level. Whether you’re teaching a General Business 101 course or Business Strategy course, you will find a range of ideas on how you can tie foundational concepts covered in class to global current events. In addition to integration ideas by discipline, also find sample syllabi, how to integrate with Blackboard, and more.
Get in Touch
representative to get started today.
West • Steven Pietsch
2001 Bryan Street, Suite 401
Dallas, TX 75201
Southeast • Christy Sanders
235 Peachtree St. NE
Atlanta, GA 30303
Northeast & Midwest • Kathy Henderson
1101 K St. Bldg DC1101
Washington, DC 20005