Eric Cardella

Dr. Eric Cardella is an Assistant Professor in the area of Energy, Economics, and Law at the Rawls College of Business at Texas Tech University. He received his PhD in Economics from the University of Arizona. Currently, he teaches an applied business economics course at both the undergraduate and Masters level, where the course curriculum relies heavily on case analysis and real-world applications of the various economic concepts that are covered.

His primary research interests are in the areas of Behavioral and Experimental Economics. His research focuses primarily on using theory and novel experimental designs to provide insights on how behavioral motivations can impact individual and group decision making in social interaction, and the resulting effect on economic outcomes. In gathering such insights, his research often interdisciplinary and combines methodology from the fields of economics, game theory, and social psychology.

His research has been published in various peer-reviewed economics journals, and he has presented his research at various regional and national academic conferences.

Recent Reviews All Reviews

Whole Foods Market's Identity Crisis

Recently, activist investor Jana Partners acquired a 9 percent stake in Whole Foods Market. It seems eminent that a shake in management and large structural changes will follow in an effort to turn the struggling company.

The Housing Crunch Hits the Heartland

The growth in jobs has spurred the demand for housing, especially in towns across the country with the highest rates of job growth. However, new construction in many markets is still below the levels before the last recession. The strong demand and stagnant supply has resulted in very hot real estate markets across the country and very strong increases in housing prices.

Why the Oil Glut Isn’t Gone Yet

A few years of low oil prices have forced domestic shale producers to innovate, become more efficient, and lower their production costs. As a result, the shale producers that were able to weather the storm have emerged as leaner, fitter, and faster operations that can now operate profitably.

Big Meat Braces for a Labor Shortage

As a percentage of its low-skilled workforce, the meat packing industry is one of the largest employers of refugee workers. In the wake of looming immigration reform and refugee bans from the Trump administration, the meat packing industry is likely to experience labor shortages.

IBM's Big Jobs Dodge

IBM has publicly pledged to hire some 25,000 workers in the United States over the next four years. However, over the last several years, IBM has been privately firing many workers and sending jobs overseas. The result is a mixed reaction to IBM’s purported pledge to increase domestic jobs.