Success Stories

Success Stories“The integration of Bloomberg Businessweek into our program has enhanced our curriculum at both the MBA and the undergraduate levels. The cases that are used, the issues that we discuss and the business leaders that we study take on added realism for our students when they are linked to their Bloomberg Businessweek readings.”

– Henry Venta, Dean,
College of Business, Lamar University

Institutional Excellence: Deans’ Perspective of Bloomberg Businessweek

University of Louisiana Monroe, College of Business Administration
Donna Luse, PhD., Associate Dean

"Many years ago I heard the saying, “All readers are not leaders, but all good leaders are readers.” Since one of our goals is to graduate students who are competent decision makers with the skills to be capable leaders, we believe students must go beyond the classroom textbook and be exposed to true-to-life business experiences. With a complimentary subscription to Bloomberg Businessweek, our MBA students and entering undergraduate business freshman are introduced to current news-breaking international business and economic issues. As a result, students are better able to equate classroom discussions with the ever-changing global business environment." More Success Stories

Classroom Success: Professor Focus

Rockhurst University, Helzberg School of Management
Sudhakar Raju, PhD., Professor of Finance

"I have realized how very important it is for students to understand what is happening in the real world. I feel more strongly than ever that having Bloomberg Businessweek gives professor context and a framework to teach within."More Success Stories

Success Stories
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